Archive for March, 2010

30
Mar
10

Liquidity in an Illiquid Market

Providing Liquidity to Illiquid Situations:

The Fernandez Group has private commercial real estate providers of debt and equity nationwide. They partner with, and provide initial transaction terms and due diligence with sponsors, investors, and borrowers who can co-invest on the following types of transactions:

1. Distressed note acquisition
2. Distressed note financing
3. Distressed asset financing
4. Project recapitalizations
5. Existing loans
6. New acquisitions
7. Short term bridge loans

Products consist of deals from $1MM to $7MM and range from 1 to 4 years. If you or your client is in need of such financing please contact our team by clicking on the following link: Submit Scenario

The Fund’s strategy is to be a provider of capital in this market, versus a buyer of assets.

The focus of the Fund will be to provide capital in the form of debt, participating debt, preferred equity and equity. The Fund seeks to work with the following sponsors:

  1. Sponsors who have an opportunity to repurchase their debt.
  2. Sponsors who are in need of recapitalizing or restructuring their existing debt.
  3. Sponsors who have new opportunities under contract (fee simple acquisitions or note acquisitions).
  4. Legacy lenders wishing to sell or joint venture their problem assets.  The Fund has developed a “private bad bank” model, designed to assist privately held community banks in removing troubled assets from the books without a write off and being able to maintain upside.

The Fund is focusing on the smaller balance space, and transactions in the $500,000-$10 million range.  Yield requirements start at 12% and increases based on the risk profile.  The Fund does not typically require recourse or yield maintenance, and transactions can typically be prepaid at any time.

If you or your client is in need of such financing please contact our team by clicking on the following link: Submit Scenario

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30
Mar
10

Rise Up to Your Potential

Sometimes, I come across articles that I think are really good.  I like to share those with you from time to time.  I hope this adds value to you today.  Give me a call today at (888) 890-2416 or email us at info@thefernandezgroup.com to see all the ways I can build your business.  Enjoy this article by best selling author and leadership expert Dr. John C. Maxwell.

Discipline: The Path to Potential

By Dr. John C. Maxwell

He may have been the most naturally gifted baseball player of all time. He was clocked rounding the bases in an incredible 13 seconds. Yet, his speed was nothing compared to the power of his hitting. It’s been said there were home run hitters, and then there was this man – in a league of his own. The Guinness Book of World Records credits him with hitting the longest home run ever measured, at 643 feet.

The player I’m describing is the great Mickey Mantle. By the age of 19 he had been called up to play for the New York Yankees. He won a World Series his rookie year, and his teams would capture seven championships over the course of his career. By the time he retired, Mantle had played more games as a Yankee than any other player, and had been named MVP of the American League three times. He still holds the all-time World Series records for home runs, runs scored, and runs batted in.

Yet, in spite of his impressive accomplishments, experts believe Mickey Mantle never reached his potential. Most blame Mantle’s chronic knee injuries for preventing him from doing more. But injuries weren’t the root of the problem. What most people didn’t know was that Mantle was a raging alcoholic.

At age 62, with his health and family life a mess, Mantle checked into the Betty Ford Clinic and started the long road to sobriety. Looking back from this vantage point, he assessed his career:

I never fulfilled what my dad had wanted [to be the greatest player who ever lived], and I should have. God gave me a great body to play with, and I didn’t take care of it. And I blame a lot of it on alcohol.

Everybody tries to make the excuse that injuries shortened my career. Truth is, after I’d had a knee operation the doctors would give me rehab work to do, but I wouldn’t do it. I’d be out drinking… I hurt my knees through the years, and I just thought they’d naturally come back. Everything has always come natural to me. I didn’t work hard at it.

Despite his great natural talent, Mickey Mantle never disciplined himself off the field. By the time Mantle was ready to change, it was too late. His liver was ruined from a life of alcoholism, and he died at age 64 from inoperable cancer.

Four Truths about Discipline

What were you born to do? What is your dream? To become the person you have the potential to be, you have to cultivate a life of discipline. Consider these truths concerning discipline:

Discipline Comes with a Price Tag

Discipline is costly. It demands a continual investment of time, energy, and commitment at the expense of momentary pleasure and ease. Discipline means paying hours of practice to win the prize of skill. Discipline means giving up short-term benefits for the hope of future gain. Discipline means pressing on to excellence long after everyone else has settled for average.

Discipline Turns Talent to Greatness

When you read about someone like Mickey Mantle, you realize that too much talent can actually work against someone. Super-talented individuals can coast on sheer ability and neglect building the daily habits of success that will sustain them. Poet Henry Wadsworth Longfellow shared much insight when he wrote:

The heights by great men reached and kept
Were not attained by sudden flight,
But they, while their companions slept,
Were toiling upward in the night.

If you want to reach your potential, attach a strong work ethic to your talent.

Discipline Focuses on Choices, Not Conditions

In general, people approach daily discipline in one of two ways. They focus on the external or the internal. Those who focus externally allow conditions to dictate whether or not they remain disciplined. Because conditions are transitory, their discipline level changes like the wind.

In contrast, people with internal discipline focus on choices. You cannot control circumstances, nor can you control others. By focusing on your choices, and making the right ones regularly, you stay disciplined.

Discipline Does Not Bow Down to Feelings

As Arthur Gordon said, “Nothing is easier than saying words. Nothing is harder than living them, day after day. What you promise today must be renewed and redecided tomorrow and each day that stretches out before you.”

If you do what you should only when you really feel like it, then you won’t build disciplined habits. At times, you have to act contrary to emotions. If you refuse to give into your lesser impulses, no matter how great they will make you feel in the moment, then you’ll go far.

Summary

Discipline is a matter of taking total responsibility for your future. Choose not to blame circumstances for the outcome of your life. Choose to go beyond your natural talent. Choose to make wise decisions repeatedly. Choose discipline as the path to your potential.

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26
Mar
10

Be Fearless

Here is helpful insight from a very successful professional Brain Peart…                                 

The High Cost of Fear!

Based on the news, I can’t believe there is anyone still alive to read this…you would think every Realtor and mortgage person is already dead on arrival.  But I have news for you…the only thing we have to fear is fear itself-apologies to FDR!

Let me ask you three questions….First, which is riskier…Nuclear power or sunlight?  Second, which animal is responsible for more deaths in the US…alligator, bear, deer, shark or snake?  Third, which causes the greatest number of fatalities worldwide on average….war, suicide or homicide?

Chernobyl was the worst nuclear accident in history.  By 2006, 20 years after the incident, there were less than 100 people who have died from that incident.  8000 Americans are killed EACH year due to skin cancer, mostly caused by overexposure to the sun.

Each year, deer cause 130 human fatalities, 7 times MORE than alligators, bears, snakes and sharks COMBINED!  Deer don’t pack heat, they just step in front of cars….

In most years, war causes less fatalities than homicides…and suicides cause twice as many deaths as homicides.  All of this is to remind us that much of the world’s misfortunes are not caused by what we are afraid of but by BEING AFRAID.  At Chernobyl, panicky business owners fled, unemployment and poverty soared.  Anxiety, depression, alcoholism and suicide were rampant.  There was such fear among mothers about their unborn babies’ health that there were 100,000 unnecessary abortions.

So what is the point of all this?  Unless you are close to retirement, go ahead and play golf, work hard, enjoy your family, continue to invest and save….you WILL live to see brighter days.  And oh yes, turn off the news…it’s poison.

Perry Fernandez

P.s. There has never been a better time to buy real estate!  We are here to help take your business to the next level.  Our help is free and our success stories continue to grow.  Call me today and I can explain to you all the many ways I can grow your business from our commercial loan products.  WE ARE HERE TO HELP!  Call me today at (888) 890-2416 to set a time to get together and brainstorm ways to help your business. Be Blessed.

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16
Mar
10

How do You define Success?

I think all people on some level want to be successful.  I really do.  Yet few people ever take the time to really define what success means to them.  They know what it does NOT feel like, in other words, they know they are not where they WANT to be, but ask them exactly what success means to them and it takes most people aback.

Yet you cannot get to where you want to go if you do not clearly define where you want to go.  And although this is plainly obvious, somehow we miss the part of sitting down and writing out clearly what success looks like.  So as we hit the onset of the 4th quarter, what better time then now to sit down, get by ourselves somewhere and write down where we want to go.  It starts with a mission statement.  Why are you here?  What is the purpose of your job, your life?  I know this gets beyond the realm of work but really, is not life one indivisible whole?  Work is a means to an end but can also be the end in and of itself.  Your work could be where you impact the world for good.  At least where you impact the lives of the people you help into investments.  And then from your surplus you can take some of it and apply it to great needs in the world.

Most people forget that they are part of the human race and they are here for a reason.  One guy was telling me, I love my life.  I go into work every day and put almost no effort in and yet I always close the same amount and it is enough to meet all my needs.  To him I would say, Why are you holding back?  If it takes you 8 hours to do 2 hours worth of work and maintain your lifestyle then you should do one of two things, reduce your work hours to 2 a day and spend the rest of the time at home building into your family or apply yourself better the other 6 hours to earn more income.  Then with your surplus, give to those in need.  As he sits now, he robs his family of time and robs the world of money that could be put to use.  That is not success- that is holding back.  He may be comfortable, but eventually that comfort will end.  You can not stay stationary, you either are moving forward or falling back.  So what is your mission?  A mission statement should be short, to the point, and fire you up.  It is the broad direction in which you are heading and with that in mind, you can then begin to define your vision of what success looks like.  The more clear you are on your vision the more likely it is to happen.

So take some time, think about where you want to go and get clear on it and then go for it!  The world is waiting for those brave people who clearly define success and then step up to the plate.  To you is the world and everything in it!

If you would like to discuss the capital needs for your business or real estate project please contact The Fernandez Group at info@thefernandezgroup.com or visit us online at http://thefernandezgroup.com




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